The Official Travel Site of Alabama

Alabama Beaches

Feel the sugar-white sands of our beaches.

From peaceful seclusion to an adrenaline rush and a bustling nightlife, you’re sure to savor the pace on our fine, sugar-white beaches with turquoise waters.


Beaches & Gulf Coast


Gulf Shores

Enjoy turquoise waters, sugar-white beaches, Gulf State Park and Fort Morgan Historic Site and Museum.



Rich with moss-draped live oaks, Fairhope offers boutiques, cafes, art galleries and panoramic bay views.


Orange Beach

Discover miles of white-sand beaches, bustling night life, Adventure Island, deep-sea fishing and The Wharf.


Dauphin Island

This relaxed island is known for bird watching, historic Fort Gaines and the Dauphin Island Sea Lab.

Top 10 Gulf Coast Experiences


Charter a fishing boat

No trip to the Gulf Coast is complete without hitting the open water. There’s something for everyone, from dolphin spotting to saltwater fishing.


Visit The Wharf

Explore this 220-acre resort on the Intracoastal Waterway. You’ll find stylish accommodations, shopping, dining, a spa, marina, private golf course and more.


Bird-watch on Dauphin Island

One of the top four locations in North America for viewing spring bird migrations, this sanctuary consists of 137 acres of maritime forests, marshes and dunes.


Shop in Fairhope

Home to the largest crape myrtle in the South, the charming, laid-back town of Fairhope has plenty of unique shops and gorgeous scenery to enjoy.


Explore Fort Morgan

Roam the grounds of historic Fort Morgan and see history come to life through reenactments, candlelit tours and a variety of other programs offered for all ages.


Enjoy fresh Gulf seafood

Alabama’s Gulf Coast is packed to the gills with amazing seafood restaurants that bring you the catch of the day and the best of the bay.


Play on the RTJ Golf Trail

Alabama’s Robert Trent Jones Golf Trail, a collection of 468 holes at 11 sites, stretches from Muscle Shoals to Mobile and every corner in between.


Discover the Gulf Coast Exploreum

Visitors of all ages can discover science and adventure through the exhibits and IMAX films offered at this museum in downtown Mobile.


Tour Bellingrath Gardens

There is always something blooming in the gardens of this 65-acre estate that features a 15-room museum home and bayou boardwalk.


See the USS Alabama

Explore the mighty battleship, winner of nine battle stars in World War II, at one of America’s most impressive military parks.

Featured Gulf Coast Events


2016 Make it to the Line 4 Mile Run/Walk & 1 Mile Fun Run

Every year after all of the Christmas festivities are over, we help take some of those extra pounds off. Run, jog, walk or crawl to the line at our 4-mile run/walk and 1-mile fun run. Individuals and families up to three members can compete. Participants will receive run packets that include t-shirts and other goodies. Trophies will be awarded three deep for all age groups in both the run and the walk. A portion of the proceeds will benefit the Innerarity Point and Orange Beach Fire Departments.


Flora-Bama's New Year's Eve Bash

The Flora-Bama really gets down on New Year's Eve. Blow it all out before making those pesky resolutions. Live music on all three stages will be rocking' until the party stops. Food, party favors and champagne flow all night and help bring in the New Year the Flora-Bama way. You won't regret it!


Noon Year's Eve at LuLu's!

The Family Event of the Year!! You do not want to miss this event! 12th Annual Noon Year's Eve at LuLu's! The fun starts at 10am! Kid-safe Fireworks! Face Painting! Arts & Crafts! Zoo Animals! Games for the Kids! Sand Castle Contest! Clowns! Balloon Animals! Countdown and Beach Ball drop at Noon on the LuLu's Beach! Live Music!


Alabama Road Trips

Alabama Road Trip No. 5

Gulf Shores and Orange Beach: Spring Break at the Beach

Soak up the sun on Alabama's beautiful sugar-white sand beaches.

Alabama Road Trip No. 3

Mobile: A Romantic Getaway

If you're considering a romantic getaway, put Mobile at the top of your list.

Alabama Road Trip No. 16

Eastern Shore: Girlfriends Bay Getaway

Experience a girlfriends getaway on Alabama’s Eastern Shore where the charming small town of Fairhope offers boutiques, bistros, art and the highest rated Marriott spa in the world just down the road. As you cruise along Scenic Highway 98 to Fairhope, you’ll drive under canopies of oak trees draped with Spanish moss.

Alabama Road Trips

Get ready to hit the road. Learn everything you need to know to travel the state like a local and experience all the hidden gems along the way.