The Official Travel Site of Alabama

Beauty, history and adventure all come together in Alabama, a state rich in everything from world-class golf to white-sand beaches. It’s a place where each meal is a celebration, each town has a story and each day brings new discoveries you’ll always remember.

Your journey starts here.

Choose a video to uncover the state's authentic experiences – from a day at the beach to a trip to the moon.

Civil Rights

Rosa Parks refused to move to the back of a bus in Montgomery. More than 3,000 demonstrators gathered in Selma for a march to the Capitol to demand voting rights, and 20,000 others joined them along the way. In Birmingham, four little girls lost their lives to a bomb attack at 16th Street Baptist Church.

Pristine Beaches

Alabama’s beaches are some of the best-kept secrets on the Gulf Coast. Enjoy the relaxing effect of our turquoise waters and sugar-white sands.

Scenic Outdoors

Abundant forests, water resources and natural beauty make our state a mecca for outdoor enthusiasts. Discover some of the best hiking, biking, bird watching, camping and fishing in the Southeast.

Year-Round Golf

Some of the most scenic and challenging golf experiences in America can be found in Alabama, home of the famed Robert Trent Jones Golf Trail and an array of other destinations.

Arts & Music

Whether you're looking for a family getaway or just a fun weekend out of the house, Alabama's arts scene has plenty to keep your toes tapping and your creative spirit soaring.

Science and Discovery

Whether you want to see a space shuttle up close or learn about the science of our solar system, let Alabama be the launch pad for your family's sense of wonder.

Explore the authentic Southern experiences that define Alabama


Centuries of History

Experience defining moments, from the Civil War and civil rights to Native American culture and the birth of America’s space program.


Pristine Beaches

With turquoise waters and sugar-white sands, Alabama’s beaches are some of the best-kept secrets of the Gulf Coast.


Famous Food

Enjoy ribs with meat that falls off the bone, snapper cooked fresh from the Gulf and award-winning restaurants you'll never forget.


Unforgettable Arts & Music

Celebrated worldwide for its authentic and diverse arts, the state remains a vibrant hub for music, folk art, theater and more.


Center Stage for Civil Rights

The 1950s and ’60s was an era of triumph and tragedy that redefined our nation. Celebrate this legacy at landmarks across Alabama.


Southern Hospitality

You’ll feel welcome in Alabama. Politeness and generosity are the norm, and there’s always plenty of space around the dinner table.


Year-round Golf

Some of the most memorable golf experiences in America can be found in Alabama, home of the famed Robert Trent Jones Golf Trail.


Scenic Outdoors

Abundant forests and endless natural beauty create some of the nation’s best hiking, biking, bird watching, camping and fishing.


Science & Discovery

From Huntsville’s Space & Rocket Center to the Gulf Coast Exploreum in Mobile, Alabama is rich in science and education attractions.


Legendary Sports

Attend football’s storied Iron Bowl or a race at Talladega Superspeedway, and you'll see why Alabama is all about adrenaline.


Dig into the 100 Dishes App

100 dishes, all in your smartphone.

Alabama Road Trips


Get ready to hit the road. Learn everything you need to know to travel the state like a local and experience all the hidden gems along the way.